Branch Sales Manager

Job Title: Branch Sales Manager

Grade: M1 (HHL)

Reporting To: Cluster Manager Business Team Size:  NA 

Location: Pan India (CAT A/B/C) CTC: CAT C: 4.00 LPA

General Job Responsibility • Drive sourcing of Loan Against Property (LAP) business through the Business Correspondent (BC) channel a

• Identify, onboard, and manage Business Correspondents, DSAs, and channel partners for consistent business flow.

• Achieve assigned disbursement and login targets for LAP products.

• Build and maintain strong relationships with local connectors, SMEs, and self-employed customer segments.

• Ensure end-to-end coordination with credit, legal, technical, and operations teams for smooth loan processing.

• Maintain portfolio quality by focusing on early risk identification and delinquency control (EDA management).

• Ensure adherence to KYC norms, regulatory guidelines, and internal policies.

• Track market trends, competitor offerings, and customer needs to optimize sourcing strategy.

Principal Accountabilities Strategic • Develop and expand the Business Correspondent network to increase LAP market penetration.

• Strengthen relationships with local influencers, property consultants, and SME clusters.

• Ensure portfolio quality through prudent sourcing and basic credit assessment at sourcing stage.

Tactical • Execute daily sourcing activities including lead generation, field visits, and partner engagement.

• Drive productivity of BC partners through regular follow-ups, training, and engagement.

• Maintain a strong sales pipeline and ensure timely conversion of leads into disbursements.

• Coordinate with internal teams to ensure TAT adherence and customer satisfaction.

Supervisory • Manage and guide a network of Business Correspondents / DSAs for target achievement.

• Monitor partner productivity and ensure quality sourcing and compliance adherence.

• Conduct regular training sessions for BC partners on product, policy, and process updates.

Person Profile Educational Qualification • Minimum Qualification: Graduate (Any Discipline)

• Preferred Qualification: MBA in Sales, Marketing, or Finance

Required: 2-5 years of experience in sales within the BFSI sector (preferably in LAP, Mortgage Loans, or Secured Lending).

• Preferred: Experience in Business Correspondent / DSA channel management and field sales.

Specific Skills • Strong understanding of LAP products, secured lending, and basic property evaluation

• Excellent relationship management and negotiation skills

• Ability to work in a field-intensive role with high ownership

• Knowledge of regulatory compliance, KYC, and documentation

• Proficiency in MS Office and CRM tools