Admission Counsellor

Job Description — Admission Counsellor Cum BDMPosition: Admission Counsellor Cum Business Development Manager (BDM)

Department: Admissions & Business Development

Industry: Education, International Education & Business/Awards Programs

Employment Type: Full-Time

Location: India

Experience: 1–5 years in admissions, counselling, education sales, B2C/B2B sales, or business development

Education: Graduate/Postgraduate; MBA/PGDM or relevant qualification preferred

About the RoleWe are looking for an enthusiastic and target-oriented Admission Counsellor Cum BDM to manage student admissions for DBA (Doctorate in Business Administration) programs and develop business opportunities for Honorary Doctorate, Business & Awards Submit programs in India and abroad.

The ideal candidate should be confident in counselling, sales, client relationship management, lead conversion, and business development. The role involves dealing with students, working professionals, entrepreneurs, corporate professionals, institutions, and international clients.

• Key Responsibilities1. DBA Admissions & CounsellingCounsel prospective students and working professionals regarding DBA programs, eligibility, admission procedures, universities, fees, and program structure.
• Understand candidate requirements and recommend suitable DBA options.
• Handle inbound and outbound leads through calls, WhatsApp, email, and other communication channels.
• Follow up consistently with prospective candidates and convert qualified leads into admissions.
• Maintain accurate records of leads, follow-ups, applications, and conversions.
• Coordinate with the admission/academic team for documentation, application processing, and enrollment.
• Achieve monthly admission and revenue targets.
• 2. Business Development — Business & Awards SubmitGenerate and develop leads for Business & Awards Submit programs in India and abroad.
• Identify potential participants including entrepreneurs, business owners, professionals, corporate leaders, startups, and organizations.
• Counsel prospects regarding award categories, participation opportunities, business networking, international exposure, and event benefits.
• Conduct B2B and B2C outreach through calls, email, LinkedIn, WhatsApp, references, and other channels.
• Build relationships with companies, entrepreneurs, professionals, institutions, and business networks.
• Convert prospects into paid participants/delegates/sponsors as applicable.
• Explore new markets and business opportunities in India and international locations.
• 3. Sales & Business DevelopmentAchieve assigned monthly and quarterly sales targets.
• Develop new lead-generation channels and referral networks.
• Maintain a strong sales pipeline and ensure timely follow-ups.
• Prepare proposals, quotations, presentations, and commercial discussions when required.
• Negotiate with prospective clients while maintaining company policies and pricing guidelines.
• Maintain long-term relationships with existing and prospective clients.
• 4. Client Relationship ManagementAct as the primary point of contact for assigned prospects and clients.
• Provide professional and timely responses to queries.
• Ensure a positive customer experience throughout the counselling, admission, and participation process.
• Maintain post-sale relationships and explore referral and repeat-business opportunities.
• Required SkillsExcellent communication and interpersonal skills.
• Strong counselling and convincing abilities.
• Good sales and negotiation skills.
• Target-oriented and result-driven approach.
• Ability to handle multiple leads and follow-ups simultaneously.
• Good knowledge of MS Office/Google Workspace and CRM tools.
• Comfortable communicating with domestic and international clients.
• Professional telephone, WhatsApp, email, and presentation etiquette.
• Fluent in English and Hindi; additional languages are an advantage.
• Preferred Candidate ProfileExperience in education counselling, university admissions, DBA/PhD/MBA sales, international education, corporate sales, awards, events, or business development.
• Candidates with strong sales experience from other industries may also apply.
• Fresher candidates with excellent communication and sales skills can be considered for an entry-level position.
• Willingness to work with international clients and accommodate occasional international time zones.
• Key Performance Indicators (KPIs)Number of qualified leads generated.
• DBA admission conversions.
• Monthly revenue generated.
• Business & Awards Submit registrations/conversions.
• Corporate and institutional partnerships generated.
• Follow-up and lead-conversion ratio.
• Client satisfaction and retention.
• Achievement of monthly and quarterly targets.