Business Development Manager (BDM)

B2B / B2C Sales Manager

About the Rolei2Global is looking for a dynamic and results-driven B2B / B2C Sales Manager to drive growth for our K12 academic, exam-preparation, and teacher-training programs.

The role involves building strong partnerships with schools and educational institutions, developing channel networks, generating new business opportunities, and converting partnerships into program enrolments and revenue.

The ideal candidate should have experience in EdTech, education, institutional sales, or B2B sales, along with strong relationship-building, presentation, negotiation, and sales closure skills.

• Key Responsibilities Develop and manage school, institutional, and channel partnerships for K12, exam-prep, and teacher-training programs.
• Identify and build relationships with schools, educational institutions, academic coordinators, management teams, and channel partners.
• Generate qualified leads through direct outreach, networking, referrals, events, webinars, education fairs, and other channels.
• Present and pitch i2Global's programs to school management, principals, coordinators, teachers, students, and other relevant stakeholders.
• Drive the complete sales cycle — lead generation, prospecting, pitching, negotiation, closure, and enrolment conversion.
• Develop B2B and B2B2C sales channels to consistently grow program enrolments.
• Build long-term relationships with schools and institutional partners to drive repeat business and referrals.
• Achieve defined enrolment, revenue, partnership, and sales targets.
• Represent i2Global at education fairs, webinars, conferences, school events, workshops, and institutional meetings.
• Coordinate with internal academic, marketing, and operations teams to ensure smooth onboarding and program delivery.
• Maintain accurate records of leads, prospects, partnerships, follow-ups, and conversions in the CRM.
• Prepare regular sales reports, pipeline updates, forecasts, and performance reports for management.
• Track market trends, competitor offerings, and emerging opportunities in the K12 and education sector.
• Required Skills & Qualifications Bachelor's degree in Business, Education, Marketing, or a related field.
• Experience in EdTech, education sales, B2B sales, institutional sales, or school partnerships.
• Proven ability to build and maintain relationships with schools, institutions, and decisionmakers.
• Strong presentation, communication, negotiation, and sales closure skills.
• Experience managing a sales pipeline and working with CRM tools.
• Strong target orientation with the ability to work independently and achieve revenue and enrolment goals.
• Good understanding of the K12 education and/or exam-preparation ecosystem is preferred.
• Comfortable with travel for school visits, education events, and partner meetings.
• Key CompetenciesB2B & B2B2C Sales
• School & Institutional Partnerships
• Lead Generation & Business Development
• Consultative Selling
• Presentation & Negotiation
• Relationship Management
• Pipeline & CRM Management
• Target & Revenue Achievement
• Stakeholder Management
• Market & Competitor Understanding
• What Success Looks Like Consistent growth in school and institutional partnerships
• Strong B2B/B2B2C sales pipeline and conversion rates
• Achievement of enrolment and revenue targets
• High-quality and sustainable channel relationships
• Strong representation of i2Global across the education ecosystem

Location [Bengalore-Kormangala]

Experience: [1–5 years]

Employment Type:Full-time

Department: Sales / Business Development