Employer Branding Specialist

EMPLOYER BRANDING SPECIALIST (INDIA) 

The Job  

As part of the broader Talent Acquisition team, our Employer Branding team is passionate about crafting and promoting a compelling, authentic story that makes Warner Bros. Discovery stand out as an employer of choice. We’re seeking an Employer Branding Specialist in Hyderabad who will use their expertise in the region to help us execute our broader employer brand strategy, attracting and engaging the best global talent by showcasing the value of working at Warner Bros. Discovery and bringing our employee experience to life.  

Excelling in this role means bringing a strategic approach to your work while understanding that execution is everything. You are a creative soul who captures audiences by telling great stories, has a flair for marketing, and is passionate about media and entertainment. You are a team player who loves seeing your peers succeed. You celebrate the wins and learn from the misses. You are detail-oriented and data savvy. 

This role is based in Hyderabad and supports our employer branding efforts across India. 

The Daily  

• Help develop and execute Warner Bros. Discovery’s employer branding strategy in India, with a focus on our Hyderabad Capability Center, identifying and highlighting key differentiators that set the company, its culture, and practices apart from competitors 

• Effectively understand and clearly relay Warner Bros. Discovery’s values and mission both internally and externally to increase internal engagement and attract external talent 

• Collaborate with appropriate stakeholders (Talent Acquisition and the wider People & Culture team incl. Total Rewards, Wellbeing, L&D, Internal and Corporate Communications, as well as our individual brands and business units) to accomplish company and team priorities 

• Partner closely with various brand marketing teams to produce, coordinate and manage creative assets for the Warner Bros. Discovery career site(s), various social media channels, hiring campaigns, and more 

• Identify new opportunities to elevate the brand in region through research studies, lead competitor reviews, understand industry best practices and nurture partnerships 

• Lead content development for our WBD India LinkedIn page, and help maintain social media editorial calendar by tracking upcoming and notable Hyderabad and broader India-specific programming releases and events 

• Ensure we are optimizing our investments in employer branding platforms and tools 

• Contribute to ongoing process improvements and escalate issues, as necessary 

• Measure and report on success of posts, campaigns, internal initiatives, etc. to inform India regional strategy and keep key stakeholders informed on progress. 

The Essentials  

• 3-5 years' experience in social media, branding and/or creative project management. Employer branding or recruitment marketing experience preferred 

• Passion for storytelling: You understand the elements that go into creating cohesive and captivating stories that build brand reputation 

• Creative conceptualization: You can take broad concepts and translate them into effective, creative campaigns tailored to India that resonate with relevant audiences. Familiarity with graphic design a plus 

• Exceptional editorial skills: You can write both short- and long-form content and can deftly adapt your writing style to our brand voice 

• Project management: You enjoy taking on new projects, can effectively prioritize tasks, and exercise decisive judgment to execute them from start to finish in a fast-paced, ever-changing environment 

• Inclusive perspective: You’ve worked with global teams before and have familiarity with cultural nuances as they relate to recruiting and retaining talent 

• Relationship building: You’re a great teammate who can effectively partner and collaborate with various teams across different functions and in different regions. This role will be working closely with a global team that spans multiple timezones. In addition, you have a proven track record of building rapport with senior leaders. 

• Technical prowess and digital savvy: You have experience with the software like MS Office and Adobe Suite, are familiar with various social media platforms (specifically managing LinkedIn pages), love capturing content with phones and cameras, and can get up to speed on new systems and platforms with ease