Marketing Executive

Job Description – Marketing Executive cum Telesales / TelecallerJob Title: Marketing Executive cum Telesales / Telecaller

Job Location: Noida

Salary: ₹20,000 – ₹30,000 per month

Experience Required: Minimum 5 years

Employment Type: Full-Time

Qualification: Graduate in any discipline (BBA / MBA in Marketing preferred)

Key Roles & Responsibilities:

1. Lead Generation: Identify prospective customers through cold calling, online platforms, referrals, databases and marketing campaigns.
2. Telesales & Telecalling: Handle outbound and inbound calls, introduce company products/services, explain offerings and generate business opportunities.
3. Sales Conversion: Convert qualified leads into customers through effective communication, negotiation and consistent follow-ups.
4. Client Relationship Management: Build and maintain relationships with existing and prospective clients to generate repeat business and referrals.
5. Marketing Activities: Execute sales and marketing campaigns through WhatsApp, email, social media and other promotional channels.
6. Follow-ups & Coordination: Schedule client meetings, appointments, presentations and coordinate with internal teams for closing business.
7. Database Management: Maintain updated customer databases, call records, lead status and follow-up schedules using Excel or CRM software.
8. Target Achievement: Work towards daily, weekly and monthly calling, lead generation, meeting and sales conversion targets.
9. Market Research: Identify potential customers, study competitor activities, collect market feedback and explore new business opportunities.
10. MIS & Reporting: Prepare daily calling reports, lead conversion reports, sales pipeline trackers and weekly performance updates for management.
11. Customer Support: Handle customer queries, provide relevant information and coordinate for timely resolution.
12. Business Development Support: Assist management in developing new business relationships, promotional strategies and expanding the customer base.

Required Skills:

• Excellent verbal communication skills in Hindi and English.
• Strong telesales, cold-calling, lead generation and follow-up skills.
• Proven ability to convert leads into customers and achieve sales targets.
• Good negotiation, persuasion and customer-handling skills.
• Proficiency in MS Excel, MS Word, email, WhatsApp Business and CRM software.
• Basic understanding of digital marketing, social media and online lead generation.
• Ability to independently manage sales pipelines and customer databases.
• Strong interpersonal skills, confidence and professional telephone etiquette.
• Self-motivated, target-oriented and capable of handling customer objections.
• Good organisational skills, time management and regular reporting discipline.

Eligibility & Experience:

• Minimum 5 years of relevant experience in telesales, telecalling, marketing, lead generation or business development.
• Graduation from a recognised university.
• Demonstrated experience in handling outbound calls, client follow-ups and sales conversions.
• Prior experience in corporate sales, real estate, consultancy, financial services or service-based organisations preferred.
• Candidates with an existing professional network and proven sales performance will be preferred.
• Ability to independently manage customer communication and generate qualified business leads.

Documents Required:

Shortlisted candidates must provide:

1. Updated CV / Resume.
2. Aadhaar Card and PAN Card.
3. Recent passport-size photograph.
4. Educational qualification certificates.
5. Previous employment experience / relieving letters.
6. Last 3 months' salary slips or salary proof.
7. Details of previous sales experience, achievements and targets handled.
8. Bank account details and cancelled cheque (at joining).
9. Two professional references from previous employers (preferred).

Compensation & Selection:

Salary: ₹25,000 – ₹30,000 per month, depending on experience, communication skills and sales capabilities.

Performance Incentives: Additional performance-based incentives may be offered based on lead generation, sales conversions and achievement of assigned targets, as per company policy.

Selection Process: Resume Shortlisting → Telephonic Screening → Personal Interview → Practical Calling / Sales Assessment → Final Selection.

• Key Performance Indicators (KPIs)Daily outbound calls and meaningful customer interactions.
• Number of qualified leads generated.
• Client appointments and meetings scheduled.
• Lead-to-customer conversion rate.
• Monthly sales and revenue targets achieved.
• Timely follow-ups and accuracy of CRM/MIS records.

How to Apply:

Interested candidates may share their updated CV along with:

• Total relevant experience.
• Current and expected salary.
• Notice period / availability to join.
• Previous industry experience.
• Details of sales targets and achievements.