Digital Marketing Executive

Job Description – Digital Marketing Executive

Job Title: Digital Marketing Executive

Department: Marketing

Experience: 1–3 Years

Employment Type: Full-Time

Location: Noida Sector 132 Uttar Pradesh

Job Summary- We are looking for a creative and results-driven Digital Marketing Executive to manage and execute digital marketing campaigns, improve online visibility, generate leads, and support the company’s overall marketing objectives.

• Key ResponsibilitiesDevelop and execute digital marketing strategies and campaigns.
• Manage social media platforms including Facebook, Instagram, LinkedIn, and other relevant channels.
• Create and manage engaging content for social media, websites, and digital platforms.
• Handle SEO activities, keyword research, and website optimization.
• Manage Google Ads, Meta Ads, and other paid advertising campaigns.
• Monitor website traffic, leads, conversions, and campaign performance.
• Prepare regular marketing reports and analyze campaign data.
• Conduct competitor and market research.
• Coordinate with the design and content teams for marketing materials.
• Improve brand awareness and online presence.
• Stay updated with the latest digital marketing trends and tools.
• Required SkillsGood knowledge of SEO, SEM, Google Ads, and social media marketing.
• Basic understanding of Google Analytics and Search Console.
• Good content writing and communication skills.
• Knowledge of Canva or basic graphic design tools is an advantage.
• Analytical and problem-solving abilities.
• Ability to manage multiple tasks and meet deadlines.
• QualificationsBachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 1–3 years of experience in digital marketing preferred.
• Freshers with relevant knowledge or certifications may also apply.
• Key Performance Indicators (KPIs)Website traffic and engagement
• Lead generation
• Social media growth and engagement
• Search engine rankings
• Advertising ROI
• Conversion rate
• Overall digital brand visibility