Digital Marketing Executive

Job Description – Digital Marketing Executive Position: Digital Marketing Executive

Department: Marketing

Employment Type: Full-Time

Experience: 0–3 Years

Location: Jaipur, Rajasthan

Job SummaryWe are looking for a creative and result-oriented Digital Marketing Executive to manage and execute digital marketing activities across various online platforms. The ideal candidate should have good knowledge of social media, content creation, SEO, paid advertising, and digital marketing tools.

• Key ResponsibilitiesPlan and execute digital marketing campaigns across various online platforms.
• Manage company social media accounts including Instagram, Facebook, LinkedIn, and YouTube.
• Create and schedule engaging posts, reels, stories, and other digital content.
• Develop creative captions, content ideas, and marketing campaigns.
• Manage Meta Ads (Facebook & Instagram) and monitor campaign performance.
• Conduct basic SEO and keyword research to improve online visibility.
• Manage website content and coordinate for regular updates.
• Monitor website and social media analytics and prepare performance reports.
• Track leads, conversions, engagement, reach, and other important marketing metrics.
• Research competitors, market trends, and new digital marketing opportunities.
• Coordinate with the design and sales teams for marketing campaigns and promotional activities.
• Stay updated with the latest digital marketing trends, tools, and platform updates.
• Required SkillsGood knowledge of Digital Marketing concepts.
• Hands-on knowledge of Instagram, Facebook, LinkedIn & YouTube.
• Basic knowledge of SEO, Google Ads and Meta Ads.
• Good content writing and communication skills.
• Knowledge of Canva or other basic designing tools.
• Ability to analyze campaign and social media performance.
• Creative thinking and ability to generate new content ideas.
• Good organizational and time-management skills.
• QualificationsBachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
• Certification in Digital Marketing will be an added advantage.
• 1–3 years of relevant experience preferred.
• Key Performance Areas (KPIs)Social media growth and engagement
• Lead generation
• Website traffic and visibility
• Advertising campaign performance
• Content consistency and quality
• Conversion and ROI
• Monthly digital marketing performance
• What We OfferCompetitive salary based on skills and experience
• Performance-based incentives
• Learning and growth opportunities
• Creative and collaborative work environment